Healthcare
Overview:
Healthcare is one of the largest growing sectors in terms of revenue and employment. Intense competition has shrunk profitability and forced businesses to look at ways to be competitive. Radical ideas and age old techniques are transforming how science understands and treats disease; how health care players have changed over the years or rather how Healthcare itself is defined today.
Consequently, health care players throughout the industry must confront difficult choices. The players that take innovative steps now will find themselves better positioned for survival and ultimately success in the years ahead.
Our Practice:
Today our exploration consists of whether R&D productivity in the biopharmaceutical sector can be enhanced or to be cut altogether. Our work with clients in the increasingly critical area of pharmaceutical sales and marketing depends upon a lot of factors such as a need, positioning, price and effective distribution.
Also changing mindsets and wider acceptance have bought to fore alternative systems like Homeopathy, Ayurveda , Unani etc. and correspondingly yoga, massages and spa’s into the broad spectrum that is healthcare. Marico Industries from manufacturing coconut oil became a healthcare player by advertising Hair care as a form and further diversified into skincare with their Kaya skin care clinics and into the field of Retail too.